Event professionals attempt to break world record

Sun Peaks Grand will take part in online call with thousands

File photo.

As the novel coronavirus spread events were cancelled one after the other, significantly impacting the event and tourism industry around B.C. and the world.

One group of professionals is hoping to bring the meeting industry together with a virtual world record attempt.

On April 14 a volunteer group will try to host the largest audience for a virtual conference to break a Guinness world record. The event falls on global meetings industry day (GMID), which is usually celebrated in person.

The event was founded by Meetings Mean Business but has garnered the support of all kinds of event planning and professional groups.

One person involved in the organization is Stephen Melville, sales manager for the Sun Peaks Grand Hotel.

He said GMID is a day to celebrate how events contribute to the economy and connectivity.

“There are usually live, in-person events with each meeting planning chapter. With COVID and no gatherings the associations were looking for ways to still celebrate…especially from a Sun Peaks perspective, Sun Peaks relies on events year round to bring people to the resort and now COVID is eliminating that.”

Their goal is to have at least 15,000 individuals sign onto a virtual call for 30 minutes. Not only will it break the record but after the record timer stops it will allow professionals to discuss the impact the pandemic has had on their communities, work and families.

“Anyone can take part, it’s not specific to the events industry,” Melville said. “I just want people to get involved to change the narrative of COVID.

“My hope is for people to look forward to what life can look like after…I hope that the event industry can get back to work when this is over.”

For more information or to register click here.