Jason White top pick for Canadian Tire series

 | December 1, 2011

Sun Peaks’ own Jason White was named the Most Popular Driver in the NASCAR Canadian Tire Series.

White, who’s been one of the most well liked drivers since joining the NASCAR circuit in 2008, is appreciative of the fan recognition.

“This is such an honour for me,” says White. “To say I’m humbled would be an understatement.”

Winning the number one title is not something he achieved on his own and White notes that his sponsor, A&W, and his team helped him reach top ranking.

“I think it shows everything my sponsor, A&W, and my team have done and it’s definitely not gone unnoticed,” says White adding that reaching out to his fans is a big priority for him and his team.

“We made a real concerted effort this season to keep them (the fans) updated on everything happening with the # 21 A&W Dodge team through social media as well,” stated White. “We got some very positive feedback that the fans appreciated that.”

The award will be presented at NASCAR Night of Champions Touring Awards Gala in Charlotte, N.C., Dec. 10 and will be streamed live on the NASCAR Home Track website.

“It’s very gratifying to have this opportunity to represent NASCAR Canada as the most popular driver,” says White. “(I’m) proud to represent Canadian racing fans and show how much enthusiasm there is for racing in Canada.”