New program aims to help small, non-tech businesses expand into the digital marketplace

 | February 8, 2021

Applications for Innovate BC’s Rapid Response and Resiliency Program are open 

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A provincial agency is offering a free program to business owners looking to up their digital business game. 

Innovate BC’s Rapid Response and Resiliency Program is designed to help small-and-medium sized businesses enter or expand in the digital economy. 

Businesses in the Kamloops and central Interior region, along with five other regions across the province, will be linked up to experts through the program.

“Training will be personalized to the needs of the business,” explained Lana Chunn, media consultant with Innovate BC. “Expert advisors will listen to the needs of your businesses, meet you where you’re at, and seek to understand where you want to go. The program will build meaningful relationships and lay the foundation of successful hybrid (bricks and mortar, and online) business model development.” 

Chunn said business coaches will help identify key steps to get online and share resources, tools, and connections with business owners. There is no cost and no obligations for taking part. 

The program is sponsored federally, by Western Economic Diversification Canada, and provincially, through the Ministry of Jobs, Economic Recovery and Innovation (MJERI). 

Innovate BC is a Crown agency that falls under MJERI.

You can learn more about the program and apply to it at the following link.